Spreading Holiday Cheer with Every Purchase
While racing to fulfill holiday lists and purchase last minute stocking fillers, we often overlook the bounty of products available at small, independent, locally-owned businesses. It seems so much easier and more convenient to hit up a big-box store and do all of the Christmas shopping at once. You may save time that way, but you also miss out on an opportunity for so much more.
For me, no discount can match the experience of meeting a local artisan or shopkeeper, to see the face behind a product, and watch eyes light-up with passion as they describe their product. That genuine, friendly customer service is all too often lacking at the end of the conveyor belt. Because your business means so much, they will often go the extra mile to make you feel welcome. When they thank you for your purchase and wish you a happy holiday, you that know they mean every word. For me, it is absolutely worth a few extra trips through the ice and snow.
These types of transactions, no matter how small, connect us to one another and allow our neighbors to survive. Choosing to purchase local products strengthens our communities. According to the American Independent Business Alliance & The 3/50 Project money spent at smaller, more independent businesses will recirculate more times in the local economy than that spent at national chains. On average, this money will change hands seven times before leaving the community. As a result, each dollar spent locally is actually worth more.
When you narrow your search to small, independently owned businesses you will find that your choices become more meaningful. Narrow really isn’t the right word. I am constantly surprised by the wide array of handmade products I never knew existed. When I shop locally, I find that the gifts I purchase are more thoughtful and are met with greater appreciation from the receiver. It’s funny how looking closer can actually broaden your horizon.
Lulu’s Garden is committed to sourcing as many local ingredients as possible, not just at Christmas time, but year-round. It is better for the environment, and for integrity of our products. Similar products might be found at a lower price from overseas merchants or national mega-stores, but the quality is never as good.
By purchasing directly from a small producer, we know exactly where an ingredient is coming from, who has touched it, and what processes it has undergone. Knowing the source of our ingredients is the key to honoring Lulu’s Garden’s commitment to using only 100% real, natural, pure ingredients. The only way to truly know that our beeswax does not contain added chemicals is to purchase as close to the source as possible.
Spread some holiday cheer by keeping your dollars close to home. Lulu’s products are all handmade in Maine. American made products like our Lulu’s Tubes and lip balms are the key to a solid economy and a successful, joyful community.
Why not make a commitment to purchase your holiday gifts locally this year?
Happy Holiday’s from your friend,